Lead Reactivation System
Dead Leads.
Real Revenue.
Your old leads aren't dead. They're waiting for someone to follow up. We send emails, SMS, and calls on your behalf — automatically — so the job goes to you instead of your competitor.
Book Free Demo See How →WHY
The Math Makes Itself.
These aren't cold strangers. These are people who already called your client, asked for a quote, and went quiet. The job got done — just not by them. That changes now.
Cold ads run $500–$3,000+/mo targeting strangers. Reactivation uses a list the client already owns. No Google. No Facebook. Not a single dollar in paid media.
Cold leads aren't dead. They're waiting. They hired whoever followed up last. We make sure that's your client — on every lead, on every touch, automatically.
Most contractors stop at 1–2. Jobs close at touch 5, 6, 7. We automate every single remaining follow-up so your client is always the last one in their inbox.
At $3k–$8k/job in home services, that's $9k–$40k/mo in recovered revenue from a list that was just sitting there. One campaign. Runs forever.
No months of setup. No A/B test runway. Client hands us the list, we build and launch. First email fires within days of signing off.
Intent
Not cold traffic. Not lookalike audiences. People who already raised their hand for this specific business. Conversion rate is far higher than any cold channel.
Cold Advertising
- ✗ Strangers — never heard of the contractor
- ✗ $500–$3,000+/mo, with no guarantees
- ✗ Competing with every other contractor ad
- ✗ Months to optimize. Unpredictable quality.
Lead Reactivation
- ✓ Already raised their hand for this contractor
- ✓ $0 ad spend. Uses a list they already own.
- ✓ No competition — it's their own list
- ✓ Live in days. Results from the first campaign.
Lead Sources
Where Does the List Come From?
Even 5–10 dead quotes is enough. Most contractors are sitting on 50–500 untouched leads right now.
Accepted Formats
01 — Process
Four Steps. Zero Effort From You.
From dead list to booked job — fully automated once you approve.
Hand Over the List
Old quotes, cold inquiries, missed callbacks, CRM contacts — any size. CSV, spreadsheet, phone contacts. Just send it over.
We Load & Personalize
We clean your list, load into HubSpot, tag by trade and city, and build a personalized email sequence that looks like it came from you.
Automated Outreach Fires
5 emails over 21 days. 3 SMS touches. Follow-up calls. All on your behalf. You approve once — it runs forever. Email + SMS = 3–4× more replies.
You Take the Calls
When a lead responds, it hits your phone or inbox — warm and ready to book. No follow-up work from you. Just show up and close.
03 — The Sequence
5 Emails. 21 Days. Automatic.
Campaign timeline — every touch is automated and personalized with the contractor's name, trade, and city.
"Still looking for a contractor?"
Day-zero check-in. Soft re-entry.
"Quick question for you, [Name]"
Schedule urgency. Keeps you top of mind.
"Before & after from a job near you"
Social proof. Real work, real results.
"Last few spots left this month"
Scarcity trigger. Moves fence-sitters.
"Closing your file — [Name]"
Highest open rate. Triggers most replies.
Hey [Lead Name],
I know it's been a while since we talked — I just wanted to check in.
We still have availability in [City] and I didn't want you stuck waiting on another contractor if you're still looking.
If the timing is right, I can get someone out this week for a free estimate. Just reply or call us at [phone].
Mike Torres
Torres Building & Remodel
Every email is personalized with the contractor's name, trade, and city. It reads like a real human wrote it — because we write it specifically for each business. You approve the sequence once. It runs automatically.
02 — Common Questions
What You're Thinking Right Now.
"I don't have a big list."
Even 5–10 people you quoted and never heard back from is enough. We've pulled jobs from lists that small. Let us show you how it works first.
"I already follow up."
Are you following up 7, 8, 9 times? That's where jobs actually get booked. Most contractors stop at 2. We automate every remaining touch.
"I'm too busy right now."
That means you're slammed AND losing jobs to competitors who follow up. Perfect timing. This runs in the background — no time from you.
"We already do email marketing."
Cold email is different. These people already called you. Conversion rate on reactivation leads is far higher than cold email. What does your current follow-up look like for those specifically?
Stop Losing Jobs
to Follow-Up.
Book a free 15-minute demo. We'll show you the full email sequence running live, walk you through the process, and show you what your dead lead list is actually worth.
15 minutes. No pressure. Real results.